The past couple of weeks have been buzzing with activity here at Platinum Wave. We asked the team to share a glimpse into what they’ve been working on lately from franchise development to brand building and recruitment strategies. Here's a quick roundup of our updates:
Sarah, Franchise Development Coach
Completed three feasibility studies for clients, covering industries like membership networking, bakeries, and QSRs.
Delivered two consultancy feasibility studies, including one for an international QSR brand entering the UK and another for a Montessori nursery group.
Actively supporting seven live consultancy clients in the franchise build phase, focusing on developing and reviewing Franchise Operations Manuals.
Followed up with new connections from the BFA conference and targeted BFA members for ongoing business development projects, especially in home care.
Attended meetings for an exciting new business venture.
Andy, Communications Director
Kicked off competitor analysis and market research for two new food brands – staying hungry for insights!
Reconnected with potential clients at the BFA conference, paving the way for exciting 2025 projects.
Wrapped up two major marketing collateral and recruitment strategy reviews, with plans to meet brands next week to launch their recruitment efforts in the new year.
Suzie, CEO
Still riding the high from the BFA conference and catching up on promising conversations and enquiries.
Created exciting proposals for Franchise Build support to help businesses start strong in 2025.
Prepared mentoring programme proposals for two established franchise networks.
Discussed international expansion plans with a client in Dubai.
Delivered an international feasibility study to a valued US client.
Welcomed two new franchisee recruitment clients.
Had an inspiring lunch with a franchise colleague about QSR franchising.
Planned for QFP training next week and even booked the Platinum Wave Christmas party!
And yes, we’re only half way through November
Hayley, Brand Consultant
Launches brand development projects, including launching Platinum Wave’s TikTok.
Currently designing and developing a new website and online hub for Platinum Wave.
Planning for future exhibitions with simple stand designs and concepts to ensure a standout presence.
Steve, Director of Recruitment
Held sessions with Greensleeves and Drain Doctor, both new recruitment clients, to map out tailored franchisee profiles and recruitment processes.
Preparing to kick off recruitment activity for these clients in December.
Actively liaising with international leads to secure master franchisees and franchisees, generating daily interest for franchisors and clients.
Our team has been firing on all cylinders, delivering results and gearing up for an exciting year ahead in 2025. And with 2024 still in full swing, we’re keeping busy onboarding new clients and holding strategy planning meetings to ensure 2025 is the year our clients soar with our support. Stay tuned for more updates as we continue to help thriving businesses grow!
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